You might some how still be confused about the importance of an application that was invented as far back as 1998. Yes that was when the internet as we know it today was just an infant - to paraphrase. It was called the E-mail. Fast forward 2019 and it is even more relevent now than ever. Over 60% of emails sent are opened on a mobile device (tablet or smartphone). If an email is not purposely designed to be device agnostic - responsive, the message is impossible to read let alone interact with. Most tools focus on getting the message into the inbox. That though, is only part of the solution.

The email has to be easy to read, good looking and posseses clickable parts that should reference pages on your website. The trash bin is patiently waiting for messages that do not rendered properly as intended. Another well known fact is that images will not show up (automatically) for about 60% of recipients' email clients. Emails that rely heavily on images in their design will not get their messages across.

The question then is how do you design unique emails and newsletters that always display their messages as intended? The ones that are intuitive and inviting to read will always increase engagement, and ultimately the main objective of deliverability.

E-mail The Trusted Social Media:

• No Data Breach
  With just about everyone having an email address, including built-in features for personal and group conversation, it is the largest social platform. The nifty forward button makes both personal and group sharing a cinch. Attachment of a variety of file types accommodated
• Controllable and very lucrative
  It's easier to reach an audience using email than with the current social media services. The later is fragmented with data abuse and manipulation notwithstanding
• Patient yet actionable
  Emails wait for the receiver. It's personal, not invasive, yet hard to ignore. It sits comfortably in the inbox until the intended reader takes action and reads or (re)moves the message It allows you to decide whether you want a "push" or a a "Pull" service. In other words, you are in control unlike some megalomaniac social media platforms
• The most popular mobile activity
  Mobile opens have grown over 180% over the 3 years. About 65% of email opens happen on the mobile device first. Most people read email on the phone or tablet immediately when they wake up. On the road ditto. Thus, the importance of designing a branded responsive email becomes rather an urgent imperative.

These days over 50% of emails are first opened on a mobile device. Technology and design that improves the mobile email experience offers incredible benefits. Plus, of the top ten most used email clients, several now support background images, border radius, shadows and a number of typographic features. It's time to start designing emails with Progressive Enhancement and deliver a better experience to recipients with supporting email clients!.

Why You Should Consider Our Approach

We understand the difficulties involved in running a business whatever the market sector. Thus, the importance of having a functionality on your Website Admin Section where you can intuitively just write the messages you want your customers and prospective ones to read and grasp your services or products advantages is rather crucial whatever the means - Newsletters or emails. We have written all the coding so that you don't have to revert or waste time with the design and interface - your core business imperatives is what should concentrate your mind.

It is as simple as entering the recipient email address and write your message then click the send button (as shown below). It could not be simpler. Behind the scene, we have created all the functionality with regards to sending an email but more inportantly, we have also created the responsive interface that is accessible to desktop, tablet and smartphone devices respectively. Your website branding is ingeniously incorporated into the interface. No subscription to third parties software - everything is done in-house on your website. The graphics and text within the responsive interface can be changed at will with just the click of the mouse - awesome!